Founderway ~ Design System

Founderway ~ Design System

Startup tailored to guide founders' needs

The Design System overhaul transformed the platform into a streamlined, user-friendly resource for startup founders, achieving a 15% reduction in design inconsistencies and significantly enhancing development efficiency. 

Techniques

UI Design • Interaction Design • UX Research • Interface Inventory • Visual Design • Accessibility

Team

Product Designer • Frontend Developer • AI Engineer

Role

I developed the design system, documentation, and UI Kits to help designers and product managers work efficiently and maintain a consistent style. Led cross-functional collaboration to bring ideas to life, making sure everyone could move quickly without sacrificing quality.

Background

During my 4-month product design internship, I focused on improving the existing design system


  • Crafted clear and comprehensive documentation for developers to enhance understanding and usage.

  • Designed new components to ensure the system seamlessly adapts to evolving product features.


After implementing the design system improvements, we noticed a 15% decrease in design inconsistencies. This directly translated to a more efficient product development process.

Problem Statement

Current problems with Founderway existing Design System


  • Lack of documentation.

  • Design files were scattered and disorganized.

  • Creating new components without updating the component library.

Goals

How might we create a more accessible, learnable, and inclusive design system that empowers everyone, regardless of their background (designers and developers)?

Our developers are encountering difficulties navigating the design system. They are feeling lost to locate the information or components they need.

Component Library

Establish a well-organized and up-to-date library of reusable components.

Enhance Design System Documentation

Identify and address missing information in the existing design system.

Research

This was our first time developing a design system, and we began by researching popular design systems used by other companies. Our main focus was

  • The Figma components

  • The documentation

  • The style guide

  • The Code


"The old design system presented usability challenges due to inconsistency and a lack of comprehensive Ul component coverage" ~ Cody Jung, Frontend Developer

Interface Inventory

We ended up with all our content laid out on the table, which gave us a new perspective on what our content is and how to tackle it.

Foundation

Color


We use purple, specifically #722ceb, as our primary color because it symbolizes education and wisdom. This aligns with our brand identity and resonates with our target audience, creating a conducive learning environment.

Typography

Typography



Inter feels to be a universal workhorse typeface.


  • Its personality is efficient, humble, and neutral.

  • Communicating using Inter feels like your words are doing all the taking, not the typeface.

  • It's a free and open-source font family.



Spacing

Button



Patterns

Accessibility

We made sure this design system rocked accessibility from the get-go. We used this super cool Stark plugin to sniff out any problem.


Design Handoff Document

To bridge the gap between design and development, we established a clear design handoff process.


We created a well-documented design handoff process, to ensure consistent implementation by future team members.


Learnings

Observe, Communicate, and Team Collaboration


Developing design system taught me the vital role of communication with engineering and developer team. Understanding their needs and constraints was key for seamless integration!

Design A

Design A

Design A

This version focused on a clean, minimal essential navigation elements like "Personal Information," and "Education" easily accessible on the left. The goal was to keep the user interface (UI) highly streamlined, focusing on the key actions a user would take.

This version focused on a clean, minimal essential navigation elements like "Personal Information," and "Education" easily accessible on the left. The goal was to keep the user interface (UI) highly streamlined, focusing on the key actions a user would take.

This version focused on a clean, minimal essential navigation elements like "Personal Information," and "Education" easily accessible on the left. The goal was to keep the user interface (UI) highly streamlined, focusing on the key actions a user would take.

Design B

Design B

Design B

User-centric, with a big emphasis on personalization (profile bio, education details). Enhanced hierarchy with profile details front and center. More space for key actions like "Profile Basics" and "Personal Information."

User-centric, with a big emphasis on personalization (profile bio, education details). Enhanced hierarchy with profile details front and center. More space for key actions like "Profile Basics" and "Personal Information."

User-centric, with a big emphasis on personalization (profile bio, education details). Enhanced hierarchy with profile details front and center. More space for key actions like "Profile Basics" and "Personal Information."

Design C

Design C

Design C

This option incorporates a balance between the first two. The information is integrated in a clean, accessible layout, while the sidebar remains functional and compact. Additionally, this version has easy scroll and edit options reducing the time spent.

This option incorporates a balance between the first two. The information is integrated in a clean, accessible layout, while the sidebar remains functional and compact. Additionally, this version has easy scroll and edit options reducing the time spent.

This option incorporates a balance between the first two. The information is integrated in a clean, accessible layout, while the sidebar remains functional and compact. Additionally, this version has easy scroll and edit options reducing the time spent.

Design A

This version focused on a clean, minimal essential navigation elements like "Personal Information," and "Education" easily accessible on the left. The goal was to keep the user interface (UI) highly streamlined, focusing on the key actions a user would take.

Design B

User-centric, with a big emphasis on personalization (profile bio, education details). Enhanced hierarchy with profile details front and center. More space for key actions like "Profile Basics" and "Personal Information."

Design C

This option incorporates a balance between the first two. The information is integrated in a clean, accessible layout, while the sidebar remains functional and compact. Additionally, this version has easy scroll and edit options reducing the time spent.

Design A

This version focused on a clean, minimal essential navigation elements like "Personal Information," and "Education" easily accessible on the left. The goal was to keep the user interface (UI) highly streamlined, focusing on the key actions a user would take.

Design B

User-centric, with a big emphasis on personalization (profile bio, education details). Enhanced hierarchy with profile details front and center. More space for key actions like "Profile Basics" and "Personal Information."

Design C

This option incorporates a balance between the first two. The information is integrated in a clean, accessible layout, while the sidebar remains functional and compact. Additionally, this version has easy scroll and edit options reducing the time spent.

Let's Work Together?

Now that you've come this far, let's work together on your next product?

Let's Work Together?

Now that you've come this far, let's work together on your next product?

Let's Work Together?

Now that you've come this far, let's work together on your next product?

Let's Work Together?

Now that you've come this far, let's work together on your next product?

Let's Work Together?

Now that you've come this far, let's work together on your next product?