Revamping: Health and Fitness with Personalized Solutions
The redesign platform aims to achieve a 50% increase in user satisfaction and a 30% improvement in goal attainment rates among users with specific health issues, ultimately fostering a more supportive and engaging community for over 200 million users worldwide.
Techniques
UX Research • Interaction Design • Wireframing • Prototyping
Team
Individual Contributor
Role
As a UX Designer, my role is to understand user needs through research. This involves considering inclusivity and ensuring that the redesigned platform caters to their specific needs and provided a welcoming environment for all users.
Product Background
MyFitnessPal, developed by Under Armour, is a popular app for tracking nutrition and exercise, used by 200 million users worldwide.
It offers features like calorie tracking, meal logging, and access to an extensive food database.
Users can set goals, monitor progress, and connect with a supportive community.
Problem Statement
The current MyFitnessPal app, while comprehensive, does not adequately support users with specific health issues.
It lacks personalized onboarding, tailored meal and workout plans, and essential accessibility features, making it difficult for users with health conditions to achieve their fitness goals.
User Interview
I engaged in in-person interviews with 6 individuals passionate about health and fitness who also grapple with various health conditions and accessibility challenges.
Outcome
Gathered crucial insights into the distinct needs and challenges of individuals with..
Varying fitness experience levels
Health conditions
Dietary restrictions
Seniors looking to stay active
What are users' issues with the fitness platform?
Identified Pain Points
Lack of features for specific health conditions
Inadequate accessibility features
Need for personalized diet plans and adaptive workout routines
Design Ideation
I brainstormed ideas and developed low-fidelity wireframes, which I then used to create high-fidelity prototypes. These prototypes illustrate the app's design before and after the transformation process began.
Pre-Tranformation App
MyFitnessPal Redesigned App
Proposed Solution
Outcome
I feel a sense of satisfaction knowing that by addressing previous challenges and incorporating personalized features, improving accessibility, and enhancing usability, I've created a more inclusive platform.
Overall, I'm confident that the redesigned MyFitnessPal app will make a meaningful difference in users' lives.
